China Internet and Web 2.0 trends
August 27, 2008
The slide deck below has some really great information on Internet and Web 2.0 trends in China, a market that most of us are not really clued into. Thanks to Trendspotting for putting together this data packed slideshow.
Here what I find most interesting and insightful from the information
- China has the largest internet user base in the world to the tune of 253m users. They also have the largest mobile subscriber base of 574m.
- China has a very health internet user sex ratio comprising of 47% women
- IM, Online music and Online Video/movies are the top three online channels for Chinese youth
- Out of the top 5 sites in China based on traffic, Yahoo China (No.5) is the only international player out them, others are all local players.
- Chinese participation in Social media sites is higher than the global daily average.
- Bulletin Board Sites (BBS) are extremely popular
- The Total online ad spend per internet user in China is only at $8, however the ad market has heated up and is growing at 50% with increased ad spends due to the Olympics
- Internet censorship and moral policing are very common in China, in fact 85% of Chinese approve government internet censorship.
So what’s your take on the Chinese internet market ? Do you have more insights ? What do you think are future trends in China ?
Filed in geeky, product management, Rich Internet Applications, Social Media, Social Networking, Software outsourcing, Startup, Technology for real life, Usability, Valuations, Web 2.0
Tags: business research china, china, china internet, china internet censorship, china web2.0, chinese internet, internet, market analysis, market analysis of china internet and web 2.0 trends, product, product management, product strategy, Rich Internet Applications, top sites in china, web, Web 2.0